More than twice the fiber of white sandwich rolls. No artificial preservatives, colors or flavors. No high fructose corn syrup. One Nature's Own Wheat'n Double Fiber sandwich roll contains 5 grams of fiber. One standard white sandwich roll contains less than 2 grams of fiber. Bread is a low fat, cholesterol free food. Nature's Own Facts: No high fructose corn syrup; 15 grams of carbohydrates per roll; 5 grams of fiber per roll; 0 grams of trans fat per roll; an excellent source of calcium. Make half your grains whole. The USDA Food Guide Pyramid recommends eating 6 servings of grains each day, including 3 servings from whole grain sources. Grains, especially whole grains, provide you with energy and essential nutrients to maintain your body's health. Eating whole grains, as part of a healthy diet, may reduce your risk of heart disease, cancer and other chronic diseases. If you're trying to slim down, studies show that adding whole grains can help to maintain a healthier body weight. Grains for life. Our Quality Pledge: The bakers of Nature's Own have been baking bread and buns since 1919 and are committed to providing you with the highest quality baked foods. Nature's Own bread and buns are made with premium ingredients that are carefully combined in our special recipes and then baked to perfection in our ovens. If the Nature's Own name is on the package, you're certain to find great-tasting bread and buns inside! Enjoy! From the Flowers family of bakers. Bromate free.