No sugar added. Not a low calorie food. High protein with calcium, plus 19 other essential nutrients. What makes a healthy on-the-go breakfast? Everyone knows breakfast is the most important meal of the day. But how can you have a healthy breakfast when you don't have time for a sit-down meal? At Atkins, we believe we have the answer. Swap your normal quick breakfast, loaded with sugar and other empty calories, for an Atkins Breakfast Bar. Each bar contains the kind of wholesome ingredients you would expect in a healthy breakfast: body nourishing protein (including soy), natural non-hydrogenated fat, real fruit, other natural ingredients, and loads of vitamins and minerals. At last, with out great tasting bars, a nutritious and convenient breakfast is within your reach! When you are looking for a quick bite, Atkins Breakfast Bars let you start the day off right! No sugar added. Sugar is naturally occurring from fruit pieces. Atkins the best ideas in low carb foods. Whether you're following a low carb eating plan or just trying to reduce sugar and refined carbohydrates in your diet. Atkins products give you more choices - delicious, innovative foods that make low carb living as easy as it is healthy! Total Carbohydrate: Polydextrose and glycerine, while included in the Calories count, have been omitted from the Total Carb count as their impact on blood sugar/insulin levels is negligible.